Name of your website?D & Mo Organic Fashion
Your name?
Adila
Your Location (city, etc)
Toronto, Ontario
Please give us a short summary of your website?
Offering original, trendy eco-conscious fashion. We have clothing for ladies and baby made from 100% certified organic cotton, natural dyes and low impact inks. Our limited edition tees are sold wholesale, retail and we manufacture custom private label & blank garments for businesses wanting to go green. (New Products coming soon!)
What inspired you to launch your own website?
I've worked in the fashion business for over 8 years as a designer as well as product development. The lack of concern in the industry me pushed me to offer "green" products and help other companies to offer sustainable products.
When did you launch your first website, and what was it?
I launced my website in December. I'm very excited about my response and in July will be offering organic items such as soaps, baby, totes, underwear. All of course a limted edition of 150 piecs. Each pieces is labeled with a number and silk screened with low impact inks..by hand!
How did you decide on a name for your website?
My nick name and my partner in crimes nicknames.
What makes it different from other, similar offerings?
Specialized...only a max of 15p piecs maded by hand. I'm over mass produced garment...there is a huge craft movement.
What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)
My goal is to be able to be in a position where I can give back to society and help build a school in my dads name.
If you had an unlimited development budget for development, how would you change your site?
I would have this company Im in love with build my site. Currently I cannot afford it. http://www.divisionagency.com/
If your site got really big, really quickly, would you be able to keep up with the demand?
I would collaberate with the many DIYs i've come across with.
What unexpected costs and headaches have you had to deal with?
Finding a reasonbly priced RELIABlE website designer is next to impossible.
What has been your biggest challenge?
hmmmm....
What method has been most successful for promoting your website?
etsy.com google adwords
How has running your website differed from your expectations?
Shipping costs. How to price, who to go with? Prices are very high
How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?
I dont even want to think about that...Lets stay positive people!
List some things you do to help the environment?
-Certified orgain cotton (G.O.T.S. certified) -natural dyes/water based inks -re-cycled hang tags -all our blanks we design and manufacture are shipped in a dozen in one bag, (most companies ship one garment per bag)
What is your website address?
D & Mo Organic Fashion
