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ESTELLA Couture Interview

By Interviewer at 09/27/07 01:13

Name of your website?

ESTELLA Couture

Your name?

Estella Ogbonna

Your Location (city, etc)

Hyattsville, Maryland

Please give us a short summary of your website?

Estella Couture website is an avenue to showcase the creative and versatile talents inherent in the founder, (Ms Estella Ogbonna). There you will read more about ESTELLA Couture as a company, events that she has participated in and so on.

What inspired you to launch your own website?

Websites are like what business cards used to be in the past. Thus the reason for launching www.estellacouture.com. A wider avenue to showcase the designs to a wider range of clients.

When did you launch your first website, and what was it?

The first website was launched in 2005, then the company name was TRADISHIONALE COUTURE. And the website then was www.tradishionale.com

How did you decide on a name for your website?

I simply used my name for it. because I have been told my name is unique. 'Estella'.

What makes it different from other, similar offerings?

The colors are solid. Black, purple and white. And the high resoultion pictures and pretty models make it stand out from others.

What is your eventual goal? (To sell it, keep it for income, secure a book or other mainstream media deal?)

I am keepng it for life!

How does your investment of time and money balance against your success?

It is good, but can definitely get better.

If you had an unlimited development budget for development, how would you change your site?

Just add an ecommerce section to it.

If your site got really big, really quickly, would you be able to keep up with the demand?

Yes.

What unexpected costs and headaches have you had to deal with?

None at present, just would love to expand.

What has been your biggest challenge?

wish there was more hours in a day.

What method has been most successful for promoting your website?

Social networking.

How has running your website differed from your expectations?

Not much, I am a web designer, I built my website myself, so, I can easily change it any time I like. And upload pictures anytime I want to.

How long have you run the site already, and how long will you continue to keep it up if you don't enjoy big gains in traffic, income or popularity?

I am keeping it

What is your website address?

ESTELLA Couture

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